Online communities and video seem to be the two "emerging" marketing channels marketers at companies with at least 200 employees are using now, or planning to deploy soon, a survey of 133 executives by Forrester Research suggests.
But a fairly broad range of mobile channels seem poised to get more attention.
Among them are location-based services, mobile social networks, mobile search, mobile web sites, text and multimedia messaging and mobile video.
Sabtu, 16 Oktober 2010
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